Digital Investors

EPISODE 96

The SEO Hack No One Thinks Of With Jason Barnard

20+ Year SEO Veteran Reveals the Overlooked Strategy to Future-Proof Your Rankings in 2025

Digital Investors Podcast Cover

Most people don’t realise that Brand Search Optimisation is one of the most powerful SEO hacks in 2025!

Most website owners chase traditional ranking factors. But there is one SEO strategy most business owners and SEOs overlook.

In this episode, SEO legend Jason Barnard from Kalicube shares how building brand authority can help future-proof your website, generate more traffic, and increase your online revenue.

Today, You Will Learn:

  • How brand search has become crucial for sustainable SEO success.
  • The profound impact of Google AI and ChatGPT on search rankings.
  • A proven process for establishing your brand’s online authority.
  • Why knowledge panels and entity SEO give you a competitive edge.
  • Strategic tactics to boost your website traffic and conversion rates.

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Thanks for listening.  We hope you enjoyed today’s episode and have been inspired by Jason’s insights, to learn new ways to grow your wealth and income with online assets.  Additional resources and show notes are provided below.

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About Your Host's - Matt and Liz Raad

We are the founders of the Digital Investors Podcast, and eBusiness Institute, an online education and training organization that provides digital courses to help everyday people develop the practical skills they need to future-proof their income. 

Since 2010, we have taught online beginners all over the world our practical system of reaching $10,000/month working from home with semi-passive income websites.

Our goal with the Digital Investors podcast is to teach you how you can increase your income and grow your wealth by acquiring websites and online businesses.

For more details on our 3-step strategy, register for our free masterclass.